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Cheers to a Year of Wins! 🎉

  • Writer: Meredith Leigh Moore
    Meredith Leigh Moore
  • Dec 28, 2024
  • 2 min read
Logo with initials LW and text "Leverette Weekes" in yellow and navy. Text: "Words Create Wins Newsletter." Smiling woman in circular frame.

I started 2024 with big goals and clear intentions for how Leverette Weekes would do business. The results have been more than I could have imagined. This year has led to several wins for us internally and our clients, too:

  • This year, our clients media relations strategies reached over 144 million viewers

  • Our clients appeared on stage at the 30th anniversary of the Essence Music Festival in New Orleans.

  • We successfully managed and announced three executive leadership transitions.

  • We gained DBE certification in Minnesota and New York.

  • I was recognized as a Woman in Business by Minneapolis-St Paul Business Journal.

  • Our team produced multiple in-person client events and awards in New York, Washington, D.C., Minneapolis, and Martha’s Vineyard.

  • We hosted our first Momentum Summit and started welcoming sponsors for the next one.

  • I sold over 150 copies of Getting Unstuck and launched the Getting Unstuck Community online.

  • I completed my first term as board member of the Minnesota Chapter of the Public Relations Society of America and co-chaired the Classics Awards.


Three smiling women stand in front of a "Minnesota PRSA" backdrop. One wears a floral top, two in black outfits. Bright, positive ambiance.
I’m proud to serve on the board of the Minnesota Chapter of Public Relations Society of America.(L-R): Meredith Moore, Marsha Pitts-Phillips and Shelisa Demuth

As I close out 2024, I am grateful for the team and partners of Leverette Weekes who help us achieve excellence. I’m equally grateful for our clients who’ve trusted us with their communications and media needs throughout the year.


Our team will be taking a well-deserved break until January 6th. During this time, we’ll also be defining what success looks—both for our organization and the clients we serve.


Person with blue hair in pink dress moves energetically at a desk with a laptop. "SET" text in pink. Room has framed artwork and a shelf.

Invitation: Vision Board Party

I’m launching an online community to support your personal and professional goals. I’ll be hosting live events to coach you on the steps to turn your vision into reality.


Register today for my annual Vision Board Party and let’s make next year our best year.








 

People shopping and organizing produce in a food bank. Blue baskets, apples, and lemons are visible. Signs read "Today's Harvest."

Client Wins


GreenLight Fund Twin Cities

announced their third portfolio investment:  Food Connect. The multi-year project addresses the urgent need for food security solutions.


Read the announcement here.


Six people smiling with awards, standing in front of a banner reading "Minnesota Business Coalition for Racial Equity." Formal attire.

MBCRE hosted its inaugural Impact Awards on Wednesday, December 11th at Mosaic Venues.


Congratulations to the Minnesota Timberwolves, Twin Cities Habitat for Humanity, and Children’s Minnesota for your invaluable contributions.




Four people smiling against a blue background with text: "Class of 2025 Registration Open. Register by January 31, 2025." Program info below.

The Partnership is recruiting Its 2025 class of Fellows in collaboration with the Minnesota Business Coalition for Racial Equity. The program has successfully graduated 31 Black leaders from Minnesota organizations and built a community to sustain their professional growth.


Apply for the 2025 Leadership Development program.






Woman in green jacket and blue dress leans on wood desk in office labeled "Project for Pride in Living." Confident mood.

Project for Pride in Living

announced that Karla Henderson will step into the role of chief executive officer beginning January 6, 2025.


Read about the leadership transition, which was  announced in the Minnesota Star Tribune.












 

Words Create Wins


Goals + Tactics + Audience + Metrics =

Communication Strategy


Do you have your communications strategy for 2025? Leverette Weekes can help!


Flowchart with three labeled ovals: Executive Communications, Event & Announcement Planning, Strategy & Alignment. Includes icons and text.

 

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